Despite the furious protests of Christian crews like the American Family Association, Wal-Mart goes on with its plan to distribute Brokeback Mountain DVDs. How could the "family friendly" giant company have abandoned the lost sheep on their way to redemption?

Let me guess, maybe it's because the two cowboys know how to drive the golden veal. Since the movie made something like $165 million, and since Wal-Mart is the biggest distributor in America, the equation is easy: big bucks.

But the fact that Wal-Mart is known to censure its musical and video products in order to fit its buyers exigences (or dumbness, as you wish) might somewhat reassure the Christian groups. In fact, movie studios are so dependant on Wal-Mart sales that they frequently edit a version of their film especially for the blue stores.

The question remains: How is Brokeback Mountain going to be edited? What are they going to cut in order to make it less controversial amongst people who still think that the sun is revolving around the earth? Yes kids, those two guys are lovers; I can't help but laugh at this kind of protest. Whatever. Wal-Mart is and will always be a reason for demonstrations.

Wal-Mart provided studios with more than one-third of their U.S. DVD revenue in 2004. They will do everything possible to please his majesty, even changing a boy into a girl. But then the movie will be completely useless. A movie about two guys that love each other is selling more than one about a straight couple, that's it.