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Thirty Years Later: Title IX Still Controversial
by Matt Sedensky

Equal Opportunity Coaching
by Allison Steele

The New Female Athlete
by Margarita Bertsos

Overtraining and Undereating
by Falasten Abdeljabbar

Playing Like A Girl
by Sasha Stumacher

Women's Tennis: The Marketing Model
by Daniel Mitha

Who Gets The Ball?
by Anne-Marie Harold

Selling Skin
by Suzanne Rozdeba

SlamJam and the Future
by Mike Gorman

Playing Out Identity
by Maya Jex

 


WHO GETS THE BALL?

Part 2: The Professional Arena: A New Model? Or Perhaps Not

With the inauguration of the WNBA in 1997 and the return of many overseas players, not only does a new future exist in post-college basketball for women, but a new model of diversity as well. The WNBA is presently 64 percent African-American. And with a skyrocketing international player population, professional teams seem anything but all-American and white.

Since the WNBA grew out of the NBA, its place in the public spotlight is unlike any previous women's league, explained Nancy Lieberman-Cline, former head coach for the Detroit Shock and a Phoenix Mercury player in the league's inaugural season. The NBA, she said, is one of the greatest associations in sports, "an organization that for 54 years has had the greatest marketing, the greatest sales force, the greatest growth. It's like working for Coca-Cola---they know what they're doing."

"[Prior to the WNBA] we had the talent but we didn't have the t.v., the backing, the sponsors," said Lieberman-Cline, 42, originally from Far Rockaway. But they were always diverse, she explained.

 

The tussle is glaring, much of it isn't
Photo Courtesy ArtToday.com

Now, Lieberman-Cline said, "If you can play, you're going to get a scholarship to college or a paycheck from the WNBA." She described the WNBA as a "safe haven" for women of color.

Teresa "Spoon" Weatherspoon, the New York Liberty point guard and an African-American, agreed that WNBA offers tremendous opportunity. It shows "our young ladies there are no limitations."

Her teammate Rebecca Lobo, a power forward, added that the long struggle of women athletes for opportunity has diverted attention from other potentially divisive issues. "Women athletes have been fighting a battle for so long just to get equality, they didn't even focus on their diversities," she said. "Sports puts you in that environment. Because we have that common goal, that base common denominator of basketball, it breaks down what could be considered 'barriers'."

Lobo has been rooting on Liberty teammates from the sidelines for the past two seasons while a knee injury heals. She is a quarter Hispanic and three-quarters Caucasian, which makes her a minority in the WNBA. Race is a different issue in men's basketball than it is in women's, she explained. Male leagues have an even lower percentage of white players -- 20 percent or less-- and the coaches are more than 60 percent white.

While this appears to be similar to the WNBA, where 75 percent of the coaches are white, there is greater diversity in the women's teams, which have a 60-to-40 ratio of black players to white. On the WNBA's coaching staff, the ratio of men to women is 5 to 3 and, of course, no women coach NBA teams. Perhaps the WNBA is less racially fraught, Lieberman-Cline believes, because it was created amidst the NBA's efforts to diversify.

Not so in the collegiate arena. While the NBA/WNBA has been lauded for its equal opportunity hiring practices and for placing minorities in high places, "You're dealing with a whole other animal in colleges," said Lieberman-Cline, who was until last year acting president of the Women's Sports Foundation.

As Lapchick explained, "You can look at all of the positive strides that women have made in the world of sport and they've been enormous, but women of color have, to a large degree, been left behind. Opportunities are better for women in men's professional sports than they are in college athletic departments. There's not one single African-American woman athletic director in Division I."

According to other statistics Lapchick has gathered, only two percent of women's basketball Division I coaches are African-American females. Overall, throughout all colleges, there are no more than 9.5 percent.

In a time when blurring racial divides has seemed so successful in the professional arena, there are few models at the college level. One of the standouts is Rutgers' head coach Vivian Stringer, a recipient of multiple women of color coaching awards. She is also the first coach -- men's or women's -- to lead three different schools to the NCAA Final Four. She is the third women's basketball coach to win 600 games and soon will be inducted into the Women's Basketball Hall of Fame. Stringer was not available for comment.

But unequal hiring practices pale in comparison to a greater problem looming over women’s basketball: opportunity for girls just learning how to play.



                     NEXT: "The Future": Opportunity in Girls' Basketball >>




PAGE 1:
Race and Opportunity in Women's Basketball >>

PAGE 3:
"The Future": Opportunity in Girls' Basketball >>


Women Intercollegiate Sport Study
Mixed News: More women's teams per school, but no more increases in female coaches.

Who's in the Hall?
They struck fame and embraced honor.

Women's National Basketball Association
WNBA official site.

Ex-Players File Against Discrimination
They vow action against "institutional racism," not coach.









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