home who we are e-mail us

Thirty Years Later: Title IX Still Controversial
by Matt Sedensky

Equal Opportunity Coaching
by Allison Steele

The New Female Athlete
by Margarita Bertsos

Overtraining and Undereating
by Falasten Abdeljabbar

Playing Like A Girl
by Sasha Stumacher

Women's Tennis: The Marketing Model
by Daniel Mitha

Who Gets The Ball?
by Anne-Marie Harold

Selling Skin
by Suzanne Rozdeba

SlamJam and the Future
by Mike Gorman

Playing Out Identity
by Maya Jex

 


WHO GETS THE BALL?

Part 3: "The Future": Opportunity in Girls' Basketball

You would never suspect that young, female athletes today had anything but their jump shots to worry about at a girls' basketball practice at Francis Lewis High School in Queens. The team is the picture of diversity: three African-Americans, six Caucasians, five Hispanics.

Players range in height, age, grade level; they hail from all over Queens and northern Brooklyn. Post-college career ambitions range from the WNBA and going overseas to coaching positions and sports medicine. And while almost half of the 14 girls say they learned their game on the street, all of them have played in some form of private organized league, be it the Amateur Athletic Union (AAU) or the Catholic Youth Organization (CYO), the two largest non-school programs.

The best assets of this year's team are smarts and experience, explained its proud coach, Michael Eisenberg. This year, the Patriots took him all the way back to Madison Square Garden for the Public School Athletic League finals. But the experience costs money; experience that, if denied, could have cost some of these girls a future in college basketball. Enter the key word for any young athlete today: Exposure.

"In many cases, colleges look at AAU teams more," Clinton said. "If you're a college coach…strapped, and most of them are …you have to make that money go as far as it will go. I can go to an AAU tournament and see maybe 200 Division I prospects or I can go to a high school game and hopefully see one."

"Very frankly, basketball is one of the cheapest sports you can play," Eisenberg explained. "You take a basketball, you find a park and you shoot for as long as you want."
"Playing for the love of game.... about to go bye-bye"

Not so with the increasing importance of private developmental leagues such as the AAU. While sports manager Eddie Clinton in the Orlando national headquarters asserts annual membership costs only $10, he admits girls often spend $100 or more to cover uniforms, travel expenses and tournament fees.

Eisenberg, once himself an AAU coach, fixes the figure at somewhere near $200 or $250, including the cost of referees as well as rental time for the court. Most of the kids have middle-class values but are from working-class families.

And while all Francis Lewis' members "pay to play," there are those who are unable to. According to statistics put out by Northeastern, only 15 percent of urban children participate in organized youth sports as opposed to 85 percent to 90 percent of suburban children.

And of this population, an African-American girl in the city has 33 percent of the opportunities to play youth sports compared to a white urban girl.

In citing member populations among "the No. 1 sport in the AAU," Clinton said the city's Metropolitan association's numbers (2,500) were half those of Southeastern association (5,000), an area that covers parts of Tennessee. Clinton said the majority of AAU teams are rural or suburban teams – not urban -- "to a great extent because of the cost," but also because of the necessity of parental involvement, something else many urban families are often unable to afford.

For Lieberman-Cline and Spoon, both self-described "poor kids," one white, one black, private leagues weren't an option, nor were they necessary. "All I needed was a ball and there was already a hoop," said Lieberman-Cline."I didn't have to join a country club."

"Spoon," 35, originally from rural Texas, said that if leagues had been a necessary part of the equation at the time she was first picking up a basketball, "I wouldn't have had the money. And those that play streetball [today] aren't given the opportunity -- they say that's all they are: streetballers. They say they can't play organized ball." And thus, recruiters rarely scout streetball games.

"It wasn't so visible before," Lieberman-Cline adds, referring to youth basketball. In the next couple of years, she believes, such games will garner television coverage.

One solution has been sponsorship, but so far the boys' team have received the majority of attention from sports businesses and other corporations. Last year was the first year Nike fully sponsored 20 girls' travel teams, Clinton said. While Clinton said sponsorship is becoming more and more typical for girls, Eisenberg said he was aware of only two girls' teams with sponsors in the metropolitan area, the Liberty Belles in Queens and the Long Island Wave. Boys' teams have long been sponsored. The now hierarchical and reputedly corrupt program has generated so much interest the "New York Daily News" recently produced a series looking into sponsorship, recruiting and influence.

Clinton went on to cite the importance of the commitment a player makes when he or she joins an outside league in addition to high school play. Recruiters who focus on the AAU play up the importance this kind of commitment represents. "I've seen high school teams where the girls were on the bench and all they cared about is whether their nails were polished or not," he said.

"I'm not saying that's wrong," he said. "There's different levels of commitment. It's just natural if you take someone who's willing to make that kind of commitment, generally speaking, they're going to work harder on their game. If they have any talent, they're going to be better."

Clinton's formula leaves out those student-athletes who are unable to take on the financial burden of an outside league. While often bound up with race, economic opportunity is really what's changing girls' basketball.

Such blatant stereotyping of those less financially able is what leads to divisions, both gender and racial, in the world of sports. As the 30th anniversary of Title IX swiftly approaches, women's basketball, while it has new milestones to celebrate, still faces many challenges.

As sponsorship and media coverage increase, perhaps the problems will be brought to light and resolved. And yet, taking a cue from the boys' teams, perhaps life for women in sports, as they gain more exposure, may just get more complicated. "Playing for the love of the game," Lieberman-Cline sighed, " I'll always cherish those moments because they're about to go bye-bye."



                     <<




PAGE 1:
Race and Opportunity in Women's Basketball >>

PAGE 2:
The Professional Arena: A New Model? Or Perhaps Not
>>



AAU Girls' Basketball
Official site for Amateur Athletic Union Girls' Basketball.

Who's in the Hall?
They struck fame and embraced honor.

Women Intercollegiate Sport Study
Mixed News: More women's teams per school, but no more increases in female coaches.


Ex-Players File Against Discrimination
They vow action against "institutional racism," not coach.

 









                                                           Home | About Us | Contact Us
                                                          Photos from the Image Bank